The YELO team tasked EUDA with creating a launch video to show Gen-Z users that YELO understands their needs. The video positions the brand beyond functionality and into culture, using authentic lifestyle storytelling to resonate with viewers and pique interest in the product, without over-explaining.

EUDA operated as creative agency and production company, overseeing ideation, concept development, casting, full-scale production, and post-production delivery.

‍ ‍ “Working with Chloe and Austin at EUDA was one of the best creative experiences I’ve had. Creatively, EUDA will help you refine an idea until it feels distinct and original. On set, they were beyond impressive. They bring a wide network of versatile talent and an incredible range of projects to the table, which gives them unique angles and references that make the final product feel fresh and current.

By the end of the process, it felt less like I had worked with a production team and more like I had built real creative relationships, with people I now consider friends. If you’re looking for a team that is visionary, technically elite, culturally tuned-in, and deeply collaborative, EUDA is it.”

— Alekos Binder, Chief Growth Officer, YELO